Elite RealMVMT Coach Defined
One of our new UK members Jay Bell (@jaybell1 @proactivefitness Hull) asked me to define what exactly defines an elite RealMVMT coach.
It’s a complex answer.
One worth answering.
Ideally I’d just say get certified and apply what you learn from Range Of Strength Certification, Knee Ability Certification, Dense Strength Certification and Online Business Ability.
Truthfully what you learn in earning those certifications (you have to be in the top 10% of coaches to graduate) will set you apart.
BUT…. that’s not enough.
See I coached the world’s best Rugby League team at the start of what has become a dynasty organisation as the best team of recent decades. I worked with Sonny Bill Williams for 6 weeks of 1-1 training camps. But still that wasn’t enough to give me the life I want.
So just having the best methods and being able to work with the best athletes isn’t enough.
UNDERSTANDING MONEY
I’ve made more money as a coach than 99% will make in their career. Given that most coaches only last a few months because they lack the methods & mindsets to make it, the top 1% isn’t that great.
The thing is that making money didn’t give me the freedom I wanted.
I mismanaged it, made bad business and personal decisions and at 36 financial pressure was negatively impacting my self-image and relationships.
Now in RealMVMT we make sure that coaches not only MAKE more money… but that they have a plan to keep it too!
In the same way we’ve been brainwashed into being weak and sick if we follow the crowd, we’re also programmed to be poor. I was no different. I’d overcome mental weakness to MAKE MONEY. But I didn’t know how to keep it.
So that has to be part of the vision for Jay > a strategy for generational wealth as his business succeeds.
AND THEN… there are far too many coaches that work in PRO-TEAMS or are PRIVATE GYM OWNERS who are miserable and either weak or unwell or both…
So you have to be a product of your product.
And your product needs to be a great life, not just a great body or performance. JAY might be ready to pass out at this point.
What I can say is that in 2014-2017 RealMVMT helped over 100 coaches overcome the barriers needed to open gyms. The objective was for hubs of elite living to be created all around the world. And it was working.
The thing is without the INVESTMENT component most coaches had no RESIDUAL, no RESIDUE… nothing left to show for their work.
And in 2019 I became aware that the global economy was about to BURST.
Which changed my perspective and focus a little.
I sold my house and started to invest (not in stocks or property right now) rather than be a victim of the mortgage massacre ahead.
What I want for me I want for everyone.
So JAY is going to need online income and other income streams to go with his GYM. Since Gyms have been a clear target of the recent increase in global control, it’s no longer a safe place to have all your eggs.
JAY, you’re going to have to be connected globally so if the shit keeps hitting the fan you can “go where you’re treated best” (Nomad Capitalist TM).
What I learned in the last 12 months is that countries are effectively businesses too.
The places people dare not leave have the highest taxes and greatest level of control and fear.
Other countries deliberately make themselves good places to for business owners to live so that they get the benefits of those people spending money, contributing to the culture there etc.
So in a nutshell, Jay:
SELF > Happy & healthy
SELF > Muscle number > 95, 5 ball juggle, splits, strong weightlifting skills, freestanding handstand push-ups, less than 10% body-fat.
IMPACT & INCOME > Strong brand with local and global income, connected to hundreds of performance leaders around the world. Solve one of the many problems in the world today and establish yourself as a leader and learner in the field.
INVESTMENT > Investment portfolio set up with clear entry and exit strategies, debts cleared. With an exit strategy against increasing government controls.